CLARITY-The Soap Co. was named winner of the Environmental Impact Category in the PwC Social Entrepreneurs Club Awards, which were announced at the annual PwC Building Public Trust Awards lunch on 30th November.
These awards recognise PwC Social Entrepreneurs Club members who are implementing innovative and impactful solutions to society’s challenges. The winner is selected by a panel of judges and awarded a trophy and a £5,000 prize.
As part of its submission, CLARITY-The Soap Co. detailed how it recently become proud holders of The Planet Mark™, an internationally-recognised and trusted sustainability certification programme in partnership with the Eden Project. It has also committed to reducing its carbon footprint annually by 5% and to improving accountability in how and from where materials are sourced. Ingredients, bottles and labels wherever possible come from UK suppliers and they are either recycled, compostable or recyclable. CLARITY-The Soap Co. manufactures its products by using 100% green energy – a clear statement of its commitment to the environment.
In addition, the organisation has just formulated a new eco range for both of its brands. The CLARITYECO+ range – with an eco-foaming, biodegradable hand wash made with 100% eco certified ingredients – and The Soap Co.’s new Eco & Bee Friendly collection.
Anja Batista Sonksen, one of CLARITY-The Soap Co.’s Trustees, and Camilla Marcus Dew, Head of Commercial at CLARITY–The Soap Co., received the award from ITN’s Mary Nightingale.
Camilla commented: “It is so gratifying be recognised by the PwC judges as a leading eco-friendly social enterprise that is establishing best practice in how to manufacture great products without ever compromising on our environmental ethos.
“This demonstrates we are on the right track in both delivering and communicating our vision for the future. We pride ourselves on having a no compromise approach; our vision is to make environmentally friendly and socially responsible products mainstream. We have worked hard to better articulate how our social enterprise ethos is integrated into our business practices and to sharpen our proposal both from a marketing and sales perspective.
“We are currently making real headway with our new CLARITYECO+ range and we have already gained the attention of a number of supermarkets. In addition, we have launched our brand new The Soap Co. luxury Eco & Bee Friendly collection that is doing well in what is a hugely competitive market.”
CLARITY–The Soap Co. was also ‘highly commended’ for the second year running in the prestigious, One to Watch award category at the 2017 Social Enterprise UK Awards in November. The award is given ‘for a social enterprise that can clearly articulate their future vision and how they are going to achieve it.’ CLARITY – The Soap Co. was also shortlisted in the Consumer Facing Social Enterprise category, ‘for a social enterprise that produced or delivers a retail product or service to the general public.’