Social Enterprise Mark holder Cosmic recently announced the launch of their new Digital Leadership training programme.
Cosmic has launched this new programme in response to research carried out both locally and nationally looking at Digital Leadership in business. The evidence suggests that in many cases there is little or no real understanding of what Digital Leadership actually is and how it will impact on their business. The research identified that many businesses are investing in digital skills, but businesses are yet to address this issue at senior executive and Board levels.
The programme will be led by Cosmic’s own Digital Leaders Julie Hawker and Kate Doodson, who bring over 20 years’ experience of working within the Digital sector.
Julie said: “Many of the businesses we’ve been working with in recent months have identified a need to address skills development at senior levels, which is why we’ve taken time to research and respond to this issue. Whilst lots of businesses have been addressing the need to ‘digitise’ their operations, not many have yet truly embraced the digital transformation of their business by putting digital in the mix for new services, products and customer experience. This requires a new mindset and approach by our business leaders and decision-makers”.
Those engaged in the programme will get access to the latest national and international strategic thinking on digital leadership and be exposed to new business models help to develop ways to increase productivity in their business. Learning will cover subjects ranging from the digital workforce, business innovation, digital disruption, strategy and change management.
As an introduction to the programme, Cosmic are running free taster sessions – the first two being held in May, you can find out more and how to book via their website.
As part of the programme, Cosmic have produced a White Paper on Digital Leadership. The report provides reflections on the challenges which leaders and managers face in dealing with the changes which digital technologies are bringing. To access a copy please contact Vicky at Cosmic.
Kate Doodson said: “The phrase Digital leadership will become common parlance soon, as it will be a way to demonstrate progressive and engaged leadership in a digital world. Gartner suggests that a quarter of all businesses will lose their market share by 2017, if they don’t embrace digital, so suddenly it has become a business imperative. It’s time for business leaders in the South West to grasp this nettle and understand how to bring digital into strategic thinking to create a stronger future economy for our region”.
Julie Hawker will be speaking on the subject of Digital Leadership at our Standing up to Scrutiny conference in Salford on 9th June 2016.