Just Ask Domestic Services is different from other domestic cleaning companies. They subsidise services to the vulnerable people in their local community, who could otherwise not afford domestic help. This is achieved by using the profits generated from clients who are able to pay the normal fees, to subsidise the service to vulnerable and needy groups.
Social Impact Declaration: Social-Impact-Declaration_Just-Ask-Domestic-Services.pdf
Social Impact Statements:
Social Impact Statements
The Social Enterprise Mark criteria includes a requirement that the applicant can demonstrate that social and/or environmental objectives are being achieved.
In support of this, new applicants and renewing Mark holders must submit Social Impact Statements that summarise their headline activities and achievements, helping show how they are striving to make a difference and stand up to scrutiny of purpose as a social enterprise.
1) Providing support to vulnerable elderly people
Just Ask’s client base is varied, covering a wide range of social needs for local residents of all age groups. Our primary focus is to provide support to our elderly and most vulnerable client group by providing home help services and/or personal care to help them live safely and independently in their own homes.
We achieve this by providing person-centred domestic services at affordable prices, delivered by a team of service providers dedicated to making a difference to the lives of others.
We offer subsidised home help services to clients in receipt of pension credit. We have identified that many of this group have significant needs for support with household chores, but in most cases the costs are unaffordable without our subsidy being given.
We have also introduced a subsidised service for our home care clients. This subsidy means that qualifying clients benefit from a half hour visit for the cost of a normal 15 minute visit. We introduced this subsidy to improve the quality of home care services provided and reduce social isolation by giving the carer more time with the client for social interaction.
We are able to offer subsidised services because we use profits that we make from clients who pay our normal fees towards the subsidy. This model is sustainable because of the large numbers of clients who need our domestic services and are attracted to us because a percentage of their fee is used towards the subsidy.
We are reducing social isolation amongst vulnerable groups by providing regular services to clients with an emphasis on social interaction as well as providing the practical services that are required. A successful and important service we provide is meal preparation. As a result of the introduction of this service we have witnessed dramatic improvements in the client’s health and wellbeing.
2) Key measures and statistics
The primary area that we service is Craven situated in North Yorkshire. The total population for this area is 55,700 of which 13,200 (23.4%) is aged over 65 compared to the UK average of just 16.7%. Of these people, 20.4% are in receipt of pension credit.
North Yorkshire County Council estimates that the population figures for the over 65 age group in the Craven district will grow to 31.7% by 2030. This will compare to the estimated UK figure of 21.7%
We currently have approximately 200 clients of which 60% use our services to support them with general home help needs.
One of the key issues that affect the residents of Craven aged over 65 years is the ongoing decline in their ability to perform everyday household tasks. As the age of the resident increases, so the ability to perform simple tasks safely declines. Often, people in this age group attempt to perform these daily tasks, which can result in accidents and a visit to A&E or admission to hospital.
The ongoing decline in an individual’s ability to perform what were once simple, everyday tasks has a dramatic affect in their wellbeing and self worth. Over a period of time and largely as a result of deteriorating health and mobility, the need for additional support grows. Eventually, in many cases, this may mean the introduction of elements of home care services to support them with bathing, dressing, meal preparation and other basic care tasks.
A growing elderly population will need increasingly higher levels of support to help them remain safely in their own homes, There currently isn’t any financial support for elderly people requiring home help services. Just Ask offers a unique answer to this problem through the subsidies that we are able to offer.
In 2015/16, Just Ask has serviced in excess of 200 different clients and currently has approx 140 active clients. Our client-base is within a 10 mile radius of Skipton in North Yorkshire.
3) Offering solutions to the needs of the local community
Just Ask has a policy whereby we aim to employ residents from the local communities we serve. We currently have a staff team of 21 with 2 paid and 1 unpaid Directors on our Board. We have encouraged most of our team to move from benefit dependency to living on the salary that we are able to provide. Through the employment of local people our older socially isolated residents have benefited as the needs of these particular clients are understood and there is a commitment to bringing about improved health and wellbeing among this area of our clientele.
We work in close partnership with other voluntary and statutory sector agencies within the areas we serve, such as Yorkshire Housing, Craven District Council, Greatwood Community Centre, Carers Resource and many local health professionals to identify and provide services to the most vulnerable local people. We also work with these agencies to encourage the local organisations serving the community to work with us to identify any gaps in local services that they are experiencing.
An excellent example of how the needs of our elderly community have been identified and solutions offered has been as a result of our relationship with Yorkshire Housing whose team of Housing Officers and Wardens identify tenants who are struggling in their own homes generally as a result of health related issues. They have brought the needs of these tenants to our attention and in most cases we have created and delivered services to meet their needs. These services are then expanded to other local people who are experiencing the same problems.
We work in close partnership with our local community centre, where we are based and through the extensive connections they have with the local community, they have referred elderly and disabled people to utilise our services. We have also encouraged some of our local clients to come to the community café, which has recently opened in the community centre. This has the advantage of providing them with a healthy hot meal and importantly reducing social isolation.
We have a good relationship with the local children’s centres and through discussions with them have been able to offer family support services to their clients. These services have included respite childcare, deep cleans of a family home to prevent eviction and family meal preparation services to ensure a healthy diet for the family are provided.