Hospices from across the West Midlands joined forces on Valentine’s Day to raise awareness about hospice care and show their supporters just how much they appreciate them.
Traditionally 14th February is a day when many of us show our loved ones how much we care. Rather than saying it with flowers or chocolates, hospices from across the region added their own twist to a Valentine’s Day gift. Supported by dedicated volunteers, Social Enterprise Mark holder John Taylor Hospice teamed up with St Giles Hospice, Acorns Children’s Hospice and Birmingham St Mary’s Hospice to spread the love in Birmingham and Sutton Coldfield.
Together they handed out iconic Love Heart sweets to local communities with a special message – Love Your Local Hospice. As well as thanking supporters by sweetening their day, the organisations taking part hoped the event would raise awareness of hospice care amongst adults and children who have a life-limiting illness.
Each year, hospices across the West Midlands care for over 26,000 adult patients and over 1,500 children. They also provide care, support and practical help for their families.
Louise Allen represented John Taylor Hospice in Boldmere on 14 February. “We really enjoyed the event on Valentine’s Day and thank everyone who stopped to talk to us,” said Louise, who is the PR and Media Officer at the Birmingham-based hospice.”
“It costs £15,000 to run all of our services every day. We can’t do it alone and supporters who donate, fundraise for us and gift their time as volunteers help us make every moment matter for hundreds of local people.”
Along with the Love Hearts, the hospices asked people to take to social media to #TweetYourSweet in support of the Love Your Local Hospice campaign – highlighting the importance hospices play caring for individuals and their loved ones within local communities.
For more information about how you can support the campaign or to find your local hospice visit www.loveyourlocalhospice.org.uk.